Client work, across four years.

A partial list. Some under NDA. More available on request.

From a prescription photo to a filled cart

An AI that reads a prescription, matches every medicine to the catalogue, and builds the order. API-first and privacy-first, ready for any pharmacy.

A working prototype: photograph a prescription and the system recognises each medicine, matches it to the catalogue with stock and cheaper analogues, and fills the cart. It plugs into any pharmacy over a REST API or SDK, runs on a recognition model tuned to your own catalogue, and keeps no prescription data.

[AI][UX][BUILD]

PASHA HOLDING · KICKBOX / WESTART

Three years mentoring PASHA Holding's KickBox, then building two of its graduates

Three cohorts. ~12 startups. Two graduates taken end-to-end to production.

PASHA Holding's KickBox program (now WeStart) puts intrapreneurs through a Red Box → Blue Box → Gold Box ladder. Across three consecutive cohorts we sat on the external mentor bench. When two graduated ideas needed engineering capacity their founders did not have, PASHA returned to us as the build partner. Both products are live in production.

[PARTNER][ADVISORY][BUILD][UX]

SCHLUMBERGER · ENTERPRISE

Revamping Schlumberger's internal management with a BPM platform

26-person team. 17-month scope, delivered in 11.

A digital management system for one of the world's largest oilfield services companies. Internal workflow redesign, location-aware templates, report and archive management, delivered ahead of the original roadmap.

[PARTNER][UX][BUILD]

MYBANK · DIGITAL BANKING

Shared accounts and a streamlined payment system for MyBank

Collaborative finance tools. Research-led design cycle.

MyBank asked us to introduce two collaborative features that simplify group finance and bill management: a shared-account system and a streamlined payment experience. Research-led, iteratively tested, shipped with engineering.

[BUILD][UX]

WEISS.BET · LICENSED IN MALTA

Transforming the Weiss.bet experience to drive revenue and engagement

Streamlined navigation and conversion-focused redesign for a live operator.

A prominent online gambling platform licensed in Malta engaged Emotix to enhance user engagement, streamline navigation, and grow revenue.

[BUILD][UX]

FLYDUBAI · IN-FLIGHT ENTERTAINMENT

An in-flight screen that remembers who you are

A machine-learning system that turns one flight's behaviour into the next flight's personalised seatback experience.

A personalised in-flight entertainment system that recognises a passenger across flights and rebuilds the seatback screen around them. Both the recommendations and the screen layout are driven by machine learning.

[AI][UX]

ASIAN DEVELOPMENT BANK

Digital tools for monitoring PPP projects across three countries

11-person team. 9 months. Deployed in Azerbaijan, Kazakhstan, Indonesia.

Internal digital tools to help the Asian Development Bank manage and monitor the Public-Private Partnership projects it finances.

[PARTNER][UX]

KORPON · PASHA + KAPITAL BANK

Revolutionising cash payments in Azerbaijan

Nationwide terminal rollout. Supported by PASHA Bank and Kapital Bank.

KorpON is a nationwide terminal network for large-scale cash payments and collections. We designed the terminal's planning, internal structure, and customer-facing product, in partnership with PASHA Bank and Kapital Bank.

[BUILD][UX]

BAKU STATE UNIVERSITY

We digitised the library of our oldest university

Mobile app for a 300,000+ volume collection.

A mobile library application for Baku State University, the oldest university in Azerbaijan. Find, reserve, and track books from a 300,000+ volume collection.

[BUILD][UX]

TURKISH MINISTRY OF ENVIRONMENT

Digital platforms for Zero Waste and the Turkey Environmental Protection Foundation

Two public platforms, sifiratik.gov.tr and tucev.csb.gov.tr.

Public-facing digital platforms for Turkey's Ministry of Environment, Urbanisation and Climate Change, supporting the Zero Waste initiative and the Turkey Environmental Protection Foundation.

[PARTNER][UX]