The flight that remembers you
A seatback screen that learns one passenger across flights, then rebuilds itself around them. Flip between two flights, switch passengers, tap a poster.
GYD → DXB · 7DWhat the screen learns
Four signal sources turn a stranger into a known passenger, flight after flight.
How the screen rebuilds itself
Two families of machine learning. One picks the content, the other arranges the screen.
Watched sci-fi, get more sci-fi. Recommends by what a title is about.
Passengers like you watched these. Recommends by who watched what.
Tries layouts live and serves more people the one that performs best.
Breeds layout variants, keeps the fittest, evolves toward the best screen.
Tap the screen. Watch it reorganise.
Every tap is a signal. The layout optimiser moves what you actually use to the front, exactly the way it would across real flights.
What flydubai gets
A more pleasant flight
The screen feels made for one person. Less searching, more watching, from the first second.
Loyalty that compounds
Every flight makes the next one better. The experience itself becomes the reason to rebook.
A concept by Emotix. Machine learning meets personalised UX.
We pitched this to flydubai. The industry is now moving exactly here, Panasonic Astrova and smarter personalisation onboard.